With satellite locations all around the Boston area, the Floating Hospital for Children offers top notch care for children with special needs. This is a godsend for suburban parents, as quality care in the neighborhood can make all the difference when a busy downtown location might be 45 minutes away.
The challenge for this pitch was to create attention-grabbing work promoting conveniently-located Tufts expertise. Featured here is the print campaign we shared as well as two other “bonus” ideas we just couldn’t bear to leave floating.